CFI Financial Group, a leading online trading services provider, has announced a two-year partnership with Formula E rookie Oliver Rowland.
Rowland who races in the all-electric championship for Nissan E.Dams, will become a CFI brand ambassador for the next two years.
The agreement, brokered by Blackcastle Sport, sees the investment and trading corporation join forces with one of the most exciting drivers in Formula E.
The partnership of Rowland will help CFI increase the brand’s awareness through his high-profile status in motor racing and align with the brand’s values towards innovation, hi-technology and speed.
The former Williams F1 Development driver who finished in second place at last weekend’s Monaco EPrix, has been hugely entertaining in his first season in Formula E, showcasing his care free, fan friendly racing style to a new generation of racing fans who have easy access to the championship through various online and social media platforms that reaches out to audiences around the world.
Hisham Mansour and Eduardo Fakhoury, the founders and managing directors at CFI Financial Group, said: “We are thrilled to announce this new sponsorship. Similar to our business, Formula E is global and is about technology, sustainability, and team support. Oliver is a young driver with a successful track record and a promising career. We are looking forward to collaborate with him in this venture”.
Oliver Rowland added: “I’m delighted to be partnering with CFI Financial Group for the next couple of years. It is an exciting time in Formula E at the moment with more and more brands working alongside it’s drivers. The drivers within Formula E are much easier to access than most other championships allowing brands to fully maximise their sponsorships and gather some really cool content.”
CFI Financial Group specializes in providing online trading for private and institutional clients. It traces its origins to a private banking department established within a sister firm in Lebanon, Credit Financier in 1998. Following its success, the first entity within the Group, namely Credit Financier Invest Sal., was established in 2005 after a spin off separating the trading business from the credit business. Since then, CFI has served thousands of clients executing over 2 Million trades. Today, the group has offices and regulated entities in Beirut, Amman, Dubai, Larnaca and London. For more information on CFI Group, please visit: www.cfifinancial.com
Starting his career in karting at the age of seven, Rowland spent a decade racing in various series around the United Kingdom before progressing to Formula Renault, taking a place on the grid of the 2010 Formula Renault UK Winter Series with CRS Racing. At the same time, the British driver received funding from the Racing Steps Foundation, which helped him graduate into single-seater racing.
Moving to Formula Renault 3.5 in 2013, Rowland finished his campaign in fourth with seven podium finishes, before taking the championship title in 2015 with Fortec Motorsports. That same year, he made his debut in Formula E with Mahindra Racing, filling in for driver Nick Heidfield in the Punta del Este E-Prix where he finished 13th. After making his debut in GP2 in Silverstone the same year, Rowland competed in the series for two seasons, finishing third overall in 2017.
Entering into Formula One in 2017, Rowland was signed to the role of development driver to the Renault F1 team. In 2018 the Sheffield-born driver was confirmed as Williams Martini Racing’s official Junior Driver ahead of securing a full-time seat with Nissan e.dams.
For the team’s debut campaign, Rowland partnered with seasoned Formula E driver Sebastien Buemi and secured his first podium as a rookie at the Sanya EPrix in China.