Blackcastle Sport Management have the absolute pleasure of announcing Louise Goodman as a senior advisor to the business.

Louise Goodman is an award-winning TV presenter and journalist with over 20 years of media experience. Her childhood interest in motorsport was first sparked by the exploits of James Hunt and she has gone on to build a very successful career in this male-dominated and highly competitive arena.

Dubbed ‘the first woman of Formula One’ Louise made her name as part ITV’s Grand Prix presentation team and is currently co-presenting the channel’s live coverage of the British Touring Car Championship. Her skills extend way beyond reporting from the pit-lane though:

A talented presenter across the board she has fronted a wide range of TV shows and her journalistic experience has been put to good use contributing to radio stations and writing for newspapers and magazines. Louise’s informative and entertaining style has also kept her in demand for hosting conferences, live events and awards ceremonies.

I’m very happy to be working with the team at Blackcastle Sports Management. It’s a very exciting project to be involved with and I’m looking forward to sharing all the experience and knowledge I’ve accumulated during my career in F1 and motorsports media, with the drivers.

— Louise Goodman


Louise will work with Blackcastle Sport Management in the capacity of Senior Advisor, with her core focus areas including; helping to grow our driver development program, providing PR & media training to our drivers, helping to define and plan our driver PR strategy for the season ahead and importantly, being around to offer her guidance, knowledge and huge experience of the motorsport industry.

Louise will undoubtedly prove an invaluable asset to the success and growth of Blackcastle Sport Management.

Follow Us On Instagram

To find out more about our drivers or to discuss potential partnerships please get in touch